5 SEO Tips To Help With Organic Traffic

Organic traffic is traffic that is driven to your websites via search engines instead of through paid advertisements, social media, or backlinks. Organic traffic is the best traffic to get because you don't have to pay for each link or depend on another site to drive your traffic. There are lots of minor SEO changes you can make to your website that will improve organic traffic.

1. Add New Internal Links

Internal links are essential, as they direct users to a different page within your website. This helps users navigate your content and keeps them on your website for a more extended period of time. Adding internal links also helps to build your authority.

Go over the most recent new pages you have added to your site and see where you can add internal links to older content on your site. Do the same thing with older content; see if there is any newer content on your site that you can add internal links to. This will give your new and old pages greater authority.

2. Run a Content Audit

Next, you are going to want to run a content audit on your website. There are free plugins you can use to run a content audit. This will let you know if there are pages that you need to update, consolidate, or delete.

You can use the analysis results to figure out what pages you need to update and what pages you need to decrease as they don't bring any SEO value to your website. Getting rid of pages that don't perform can actually increase traffic to your website and help it perform better.

3. Add Videos

Videos are becoming a more popular way to consume content and information. Take popular blog posts and create a video to go with the blog post. You can post the video on a social media site, and you can embed it on your website with your posts. Adding videos to your most popular content can help increase your SEO rating and help keep people on your website longer, which will help with organic traffic.

4. Fix Broken Links

Backlinks can be useful for your website; however, having broken backlinks can damage your organic traffic via SEO. You can use tools to search for backlinks, or you can go through your website manually, looking for broken backlinks. When you find a broken backlink, see if you replace that link with an internal link or a more relevant backlink. This will help improve your SEO ranking and should help improve your organic traffic as well.

5. Add Descriptions to Images

Finally, you will want to go through all of your images and add descriptions to each of your images. These descriptions will allow people who are blind to know what your images are about. These descriptions will also help with your SEO rankings. Many people miss out on this great opportunity to improve their rankings and increase organic traffic.

Improving your SEO will help to improve your organic traffic, which will drive more people to your website. Simple changes such as adding new internal links, running a content audit, adding videos, fixing broken links, and adding descriptions to your images are all steps you can take that will positively impact your SEO. 

Share